Hive - A Sport streaming Mobile Application

Categories
Sport Streaming
Duration
1 Month
Role
UI Designer
Researcher
Prototyping
Overview

Hive is a sport streaming service for Africans to help them get value for money by paying for what they want to watch and not pay for all content when you only watch a few. A mobile app and is easy to use, Identifying sports and events that would resonate with our users. Also bolstering the app to include features comes up from our research.

Problems

Cable Companies bundle a lot of content into one making it very expensive. To put this into perspective a bundle that offers mainly the Premier League and La Liga charges over 35% of the minimum wage in Nigeria which is Africa largest economy. leaving the students and young adult with no other option than to use pirated option.

Challenges

Hive is a sport streaming service for Africans to help them get value for money by paying for what they want to watch and not pay for all content when you only watch a few. A mobile app and is easy to use, Identifying sports and events that would resonate with our users. Also bolstering the app to include features comes up from our research.

Solution

Hive is a sport streaming service for Africans to help them get value for money by paying for what they want to watch and not pay for all content when you only watch a few. A mobile app and is easy to use, Identifying sports and events that would resonate with our users. Also bolstering the app to include features comes up from our research.

Problems

Cable Companies bundle a lot of content into one making it very expensive. To put this into perspective a bundle that offers mainly the Premier League and La Liga charges over 35% of the minimum wage in Nigeria which is Africa largest economy. leaving the students and young adult with no other option than to use pirated option.

Challenges

Two major challenges was how do we come up with a subscriptions based product for multiples league and Ensuring a consistent and seamless user experience across mobile, laptop, and smart TV platforms can be challenging. Each platform has its own design guidelines and limitations.

Solution

Offer a subscription based plan for which ever league they would like to watch, starting with the most popular which is the premier league and la liga offering other leagues a chance to come on join us and get maximum profit from each subscriber and also came up with a cross platform design in the next MVP

an image explaining how u can watch match on hive
explaining how u can check scores on hive
Sowing hive one click subscription

Design

Process

1
Research
In the research phase, we conduct thorough studies of user needs, behaviors, and pain points through methods such as interviews and data analysis. This information is used to effectively inform the design process and aid in the creation of solutions.
2
Design
During the design phase, we transform ideas into concrete plans by creating low-fidelity wireframes and high-fidelity designs. This is where the "what" of the project, gathered from research, becomes the "how" through visually conceptualizing solutions.
3
PROTOTYPE
During the prototype phase of a project, the focus shifts from planning and ideation to turning your ideas into something tangible and testable. It's essentially building a rough draft of your final product or solution to collect feedback and refine your design before investing significant resources in full development.
4
TESTING & ITRATION
This phase is crucial for ensuring the final product is user-friendly, effective, and meets the needs of your target audience. It allows us to identify and fix problems early, preventing costly mistakes later in the process. By embracing feedback and adapting the design iteratively, we're much more likely to create a successful project.
5
Implementation
The implementation phase is a crucial stage of a project as it brings all the planning and preparation to fruition. It should be noted that this phase is not a linear process. In fact, it's often iterative, where we revisit previous steps as necessary to ensure that the project stays on track and delivers the expected outcome.
Knowledge and Insight

The data we gathered confirms our idea for the product and helps us narrow our target audience. This also helps us understand complex situations, create personas, and design for our target audience.
We went on to create a questionnaire filled by 212 participants. Asking questions about football streaming

Style guide

Our style guide features vibrant oranges paired with sleek black elements to convey enthusiasm, dynamism, sophistication, and modernity. White accents ensure a clean, user-friendly interface. These colors reflect Hive's mission to be a dynamic and authoritative force in sports streaming, capturing the intensity and passion of live sports experiences.

Visual Design

Throughout the design of this app, our focus was a simple design that would require little to no learning curve for our users with a simple, modern design that could be easily scaled up to include other devices in the future

SUBSCRIPTION

Our individual subscription helps users only pay for what they are interested in watching which then helps them save money and individual leagues get their payment with little charges from Hive

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